Brand identity and bilingual marketing campaign design for a luxury KTV venue in Richmond. Produced assets across digital and print touchpoints, contributing to a 35% increase in social engagement and 25% uplift in foot traffic during promotions.

Character system and animated sticker pack for a Chinese sports brand. Designed two mascots from scratch, built full IP frameworks for each, and produced animated GIFs for WeChat social engagement.

Pickleball paddle concept for Koish Sports. Researched competitors, explored shape and graphics directions, then modelled and rendered a full product concept with real performance considerations built into the design.

A project on by writers, marketers and designers to create a brand to solve small home living in Vancouver. We designed the brand, website, advertisements, and business plans.